Get More Leads…
Not Just a New Website!
Website Designs that Generate Leads
At Web Design in Cricklewood we understand that as a local business, all you want is to generate more local enquiries.
As you read down this page you will see that having a website without a plan on how to get people to visit your website is a waste of money!
There are four things your local Cricklewood business should have to build traffic and create a virtuous circle of more and more leads:
- Google My Business
- Premium Website
- 5 Star Reviews
- Social Media Sharing
These 4 crucial components are what we implement for all the Cricklewood businesses we work with – because we know it generates leads and works.
Launching a new website is a great first step to showcasing your business to your target audience on the internet. However, if potential customers cannot find you then how are you going to achieve business growth?
Perhaps ask yourself a very important question:
“Can my website alone generate me more business?”
It goes without saying that a well-designed website will give your business a great online presence but this simply will not work on its own. What you really need are other important tools that work in conjunction with your website to attract visitors and increase the opportunity to build your business.
These complementary elements are part of an integrated web design solution that perform the critical job of generating you consistent and relevant new enquiries from customers that usually wouldn’t know you exist.
Don’t be the business that everyone forgets about and unwittingly give your competitors an advantage. Put your business well and truly on the map by adopting this proven approach to generating local business from your online presence.
The 4 Essential Elements that Guarantee Leads
Google My Business generates leads to your website
The 3 local businesses highlighted on the map at the top of the search page when someone is searching for your service in your local area is Google My Business. Getting your business listed in the 3-pack increases leads by 20-25%.
If you are not listed in the top three in your town, your competitor will be.
The days of potential customers picking up the phone directory or even looking at the local paper to find your business are long gone. Your potential customer will use a search engine on their computer, tablet or mobile phone and 46% of all searches are local searches.
Your website gives your business an online presence
97% of people go online to find a local business, and 93% of online experiences begin with a search engine – this is why need a website for your local business.
It does not matter if you send people to your website or they find them through a search result the website must:
- look professional on any device
- give details of the services you offer
- make it easy for people to contact you
Social Media integration engages your target customer
Neglecting to incorporate some social media activity into your marketing plan will negatively impact your business – this does not mean you have to post on every platform.The key is to be visible where your customers and potential customers are so you can build relationships with them.
This helps you build relationships and trust with current and potential customers thereby retaining their business and extending their lifetime value to the business.
Another reason to be front of mind is because people using social media are always asking for recommendations – you need to be front of mind.
Reviews provide social proof and online credibility
Online reviews provide social proof to visitors and the search engines.
Google’s 3-Pack is an incredibly valuable space for a local business to be listed in – they only want to list the best. With this in mind it is critical every business has a strategy to get more and more highly rated reviews.
It used to be possible to be listed in the 3-Pack with just a few reviews, or even no reviews; however, in larger towns and active business sectors you now need a lot of regular, ongoing reviews.
Prices to Match Your Budget
We fully understand that every business’ cashflow is different which is why we have structured our prices to be affordable for all local businesses.
Local SEO Optimisation with On-Going Support
Optimised Local SEO with on-going Google My Business support with review answering- Optimised Local SEO inc. Google My Business
- 250 Google Review Cards
- All Google reviews read by a human
- All Google reviews responded to
- Monthly content added to Google My Business
- Monthly report on Google My Business activity
Website designed, built and hosted
Professionally designed website built with hosting and SSL for £500 upfront then just...- Website designed and built using WordPress
- Integration with Checkatrade and social media
- UK website hosting on quick SSD drives
- 5 x 10GB email accounts set up for you
- SSL certificate for security
- Daily website backup
- Monthly theme and plugin updates
Website with Local SEO
Professionally designed website, hosting and optimised local SEO for £500 upfront then just...- Website designed and built using WordPress
- Integration with Checkatrade and social media
- UK website hosting on quick SSD drives
- 5 x 10GB email accounts set up for you
- SSL certificate for security
- Daily website backup
- Monthly theme and plugin updates
- Optimised Local SEO inc. Google My Business
- 250 Google Review Cards
- All Google reviews read by a human
- All Google reviews responded to
- Monthly content added to Google My Business
- Monthly report on Google My Business activity
Statistics Don’t Lie
To prove that web design alone is simply limiting your ability to attract new business you can view a sample of statistics that give clear evidence how you should be collectively engaging with your target audience.
- Google My Business – 93% of local consumer searches done on Google results in the Google My Business 3-pack (maps) being shown. Reference: The Importance of Local SEO by Hubspot
- Website – according to LSA’s (Local Search Association) April 2017 report, “The Digital Consumer Study,” 63 percent of consumers primarily use a company’s website to find and engage with businesses.
- Social Media – according to Hootsuite, 11 new people start using social media every second, which is about 1 million people every day. That’s a lot of potential to increase your engagement with potential customers.
- Online Reviews – according to Bright Local, 86% of consumers read reviews for local businesses (including 95% of people aged 18-34)
Businesses We Have Helped Grow
Ascot Dog Walking
Ascot Dog walking, we are a family run business based in Ascot, Winkfield, Sunningdale, Sunninghill and Windsor. They to help pet owners with a busy lifestyle and relieve them from the worry and anxiety of leaving their four pawed friends guilt free.
Waltons B&B
The Waltons is a listed Victorian house within a conservation area in the centre of town. Dorking sits in the heart of The Surrey Hills, an area of Outstanding Natural Beauty, perfect for walkers and cyclists.
Dorking Community Fridge
The Dorking Community Fridge was first opened by Clare Davies and Tony White in September 2017, after they were moved to act when they saw an item about food waste on the Channel 4 Show ‘Jamie and Jimmy’s Friday Night Feast’.
Exciting Circles
Exciting Circles hosts all sort of events from lunch and dinner through to picnics, simple drinks nights and then for the more adventurous adrenalin junkies events such as tank driving to white water rafting.
Inspiral Flooring
Inspiring Flooring is a family owned business based in Redhill, Surrey. We provide a “shop to home” for all flooring needs including carpeting, wood floors, laminate floors or vinyl and luxury vinyl tiles for your home or your office
Jon Peck Photography
I take photographs at a wide range of events for people to remember those special moments including engagement photographs, wedding photography, special event photography, family portrait photographs and pet photography.
Some Satisfied Customers
“You have been amazing! Our website is professional, efficient and exactly what we need. They listened to our requirements and built our website including everything we identified, as well as making suggestions that we would not have thought of. They are helpful and available, and implement changes quickly and efficiently. We highly recommend them!“
Clare Davies“The team at Web Design were invaluable in supporting us when we decided to launch the business. They had some great ideas on how to get the phone ringing by building a user friendly website and optimising our Google My Business listing..“
Charlotte FielderAre you ready to talk to one of our experts?
Click the “Yes, I’m Ready” button below and book a 15-minute no-obligation call.
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